Social Media Marketing

Craft a custom social media strategy to build and market your brand.

A brand's social media page acts as the face of the business. It helps in creating a recall value in the mind of your target audience that will eventually improve the conversion rate As a marketer, you need to connect & engage with potential customers across various social media platforms such as LinkedIn, Twitter, Youtube, Facebook, Instagram &, etc.

Pixel Suba, as a social media marketing agency, has experienced and talented professionals who can handle all your brand's social media needs, whether it is for increasing brand social media presence or nurturing leads.

We Believe In Process

1

Research

We research our prospects, and their competitors & conduct in-depth research to understand target audience behavior. Market size and demographics in order to formulate social media marketing strategies

2

Strategy

We plan a customized strategy to distribute content & budget across various channels & define a SMART goal for your objective

3

Design and Content

Our expert design & content teamwork on the visual and content aspects to deliver the correct message effectively.

4

Social Media Management

Our team of professionals develops social media calendars and creates effective content using audio, video, and writing system according to business importance and USPs mark.

5

Insights Analysis

Our team regularly collects data and performs the analysis to find out the effectiveness of advertising campaigns and improvises them if necessary to get the results.

1

Research

We research our prospects, and their competitors & conduct in-depth research to understand target audience behavior. Market size and demographics in order to formulate social media marketing strategies

2

Strategy

We plan a customized strategy to distribute content & budget across various channels & define a SMART goal for your objective

3

Design and Content

Our expert design & content teamwork on the visual and content aspect to deliver the correct message effectively. To get the maximum ROI.

4

Social Media Management

Our team of professionals develops social media calendars and creates effective content using audio, video, and writing system according to business importance and USPs mark.

5

Insights Analysis

Our team regularly collects data and performs the analysis to find out the effectiveness of advertising campaigns and improvises them if necessary to get the results.

Social Media Services

Our passion is to grow you digitally




Social Media Campaigns

Social engagement changes the way brands are perceived by their audiences, so businesses need to adopt a strong social media strategy AND produce engaging content. Pixel suba helps marketers to create social media campaigns that connect and engage potential customers.

Social Media Content Development

Social media is a big part of doing business today, and your social media content strategy can make all the difference. We help you develop a social media strategy and create organic, engaging content that builds your following and drives traffic to your site.

Facebook Optimisation

Facebook optimization is a crucial yet undervalued form of online advertising. We at Pixel Suba are experts in Facebook optimization, which allows you to reach your target audience, engage with current and potential customers and drive sales.

Instagram Optimisation

Knowing how the Instagram algorithm works and optimizing your content accordingly can lead to Instagram displaying your posts to more users. Pixel Suba, a social media marketing agency helps you with relevant keywords and practices, which will allow you to get more reach and engagement.

Youtube Optimisation

Optimization of important attributes will help to have higher engagement metrics on your YouTube Videos. At pixel Suba, We use proven methods to ensure that your videos rank organically and hence get more visibility and clicks from the target audience.

Twitter Optimisation

Brands need to publish relevant, engaging content on Twitter more than ever before. At Pixel Suba, we create tweets that engage more audiences & grow brands using a strong visual, a clear call to action, relevant keywords, and strategic hashtags.

LinkedIn Optimisation

A LinkedIn profile reinforces the fact that you care about your professional brand. We at Pixel Suba ensure that your LinkedIn profile is well-optimized so that the right people find you and become interested in your work.

Social Media Ads

Keeping up with everchanging social media tactics and consumer behavior is crucial for staying ahead. We create ads that appeal to your target audience and place them on platforms where they are likely to see the ad. We also help you determine an appropriate budget for these ads so that you can get the most out of your advertising spending.

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Projects

Your key to generate more revenue.

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Frequently Asked Questions

Social media marketing is a process of attaining attention, promoting your brand, increase website traffic and sales through social media websites. Brands and individuals simply achieve this by publishing engaging content on their social media channels, engaging with their followers, and running social media campaigns.

There are thousands of social media websites available. The most important social media channels based on user base are Facebook, Instagram, Twitter, LinkedIn, YouTube and Pinterest.

Ans: Social media helps businesses by building awareness of the business and its products. Social media can be used for customer engagement as customers can communicate directly with brands. Social media organic posts don’t cost anything so even smaller companies can afford them. And, social media paid campaigns are relatively cheaper than many other online campaigns. Social media reaches all demographics. Online adults aged 18-34 are most likely to follow a brand via social networking (95%).

Social media users are active and sharing among their friends and family can help you reach more audiences. Regularly engaging with your brand, makes you loyal thus it increases brand loyalty and value. Social media humanizes your brand. Apart from all these, it also increases your website traffic, generates leads, boosts sales, helps you reach influencers and improve your visibility, helps you promote your content, helps you tackle negative comments about your brand, a medium to understand more about the sentiment of your customers, and helps you keep an eye of your competitors.

Social media is so popular because there are multiple reasons people around the world use social media. 

 

The primary reasons are:

  • It gives the possibility to stay connected with friends and family.
  • It gives the opportunity to find and connect with new people.
  • Social networking sites are free, and they implement various algorithms to find the type of content users might like and display similar types of content on their feed section.
  • People use social media sites like Twitter to stay updated & connect with the brands they like.
  • People use sites like LinkedIn for professional networking.
  • Looking at beautiful visuals from people all over the place, share their photos with the help of sites like Instagram
  • To learn new things, to kill time with the help of video entertainment.
  • 54% of social browsers use social media to research products

While the natural assumption is that you should be on all the popular platforms, this can be counterproductive if not executed with a strategy. Instead, focus on a couple of platforms that are highly popular among your target audience. So the best platforms to use will vary for each business.




Social media does not directly contribute to SEO ranking, but the links you share across social platforms increase brand exposure. They add up and influence search engine optimization in six directions:

 

  • Extensive content distribution
  • Longer lifespan of your posts
  • Improve online visibility and organic traffic
  • Increase brand recognition.
  • Enhance brand reputation
  • Boosts local search engine optimization (SEO)

Although social media is not a ranking factor, it has a link to search engine optimization. In the above section, I explained how social media and SEO correlate, through social signals.

 

Those signals strengthen the factors Google considers when ranking a website. You can accumulate those signals in mass sharing on different social media sites. The more you share useful content across social media, the more your audience will likely share the posts with their friends and followers.

 

So, as the sharing continues, several people could link back to the posts. Collectively, the shared materials could increase your blog content visibility and SEO ranking. Google values quality links and deems them a part of the ranking factors.

There are several social media sites for SEO. These websites are ideal for SEO and social media marketing because they appear in searches and rank high on SERPs. For most consumers, if they want to connect or buy from a brand, they will first visit the company’s social media profiles, not its websites.

 

Why is that so? Because social media provides a more personal experience, and the response time is often quicker. Also, social media is more effective when connecting with your buyer persona. Consequently, consumers use different social platforms to obtain marketing insights about a company or organization for business purposes and other vital matters.